UDSM Hosts “Power Up Your Life” Music Festival with Boomplay and Itel

Dar es Salaam, TanzaniaBoomplay Tanzania, the leading African music streaming platform, has teamed up with Itel, the mobile phone company, to bring students and music lovers from the University of Dar es Salaam (UDSM) and Ardhi University, along with all other entertainment enthusiasts, a vibrant music festival named “Power Up Your Life.” This exciting event will take place on Saturday, February 3rd, 2024, at the UDSM – Mabibo Hostel grounds, culminating a day of diverse product exhibitions.

The “Power Up Your Life” festival promises top-notch entertainment from popular Bongo artists like Barnaba, Meja Kunta, Kontawa, Platform, Lony Bway, Lody Music, and many more. In addition to the sizzling music scene, you can also explore a dynamic display of various products from different companies, including Itel.

Purpose of the Festival

This festival aims to connect students and music enthusiasts, offering them a chance to enjoy good music, get informed about available products in the market, and provide UDSM and Ardhi University students with a platform to showcase their musical and artistic talents.

Quotes from the Organizers

“We’re thrilled to collaborate with Itel to bring this music festival to students and music lovers,” said Masoud Mwinyi, CEO of Boomplay Tanzania. “We look forward to entertaining our fans and offering them a chance to discover various products available in the market.”

“We’re proud to partner with Boomplay Tanzania to curate this unique experience for students and music lovers,” said Kelvin Kileo, Marketing Manager of Itel Tanzania. “This festival is our way of expressing gratitude to our customers and providing them with an opportunity to enjoy great music and entertainment.”

Invitation to All

We warmly invite everyone to join the “Power Up Your Life” festival and revel in the exhilarating music, captivating entertainment, and diverse product showcases.


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