On July 14, 2023, Jux released his second collaboration with Diamond Platnumz, “Enjoy.” The song has become one of the biggest hits in Bongo music, and its music video has set new records for the genre.
The video for “Enjoy” was released on August 7 on Jux’s YouTube channel. It has now been viewed over 43 million times in just three months, averaging over 11 million views per month.
According to the numbers for music videos released in 2023, “Enjoy” has set two records. First, it is the fastest-growing music video in Bongo history. Second, it is the most-watched music video in Bongo history, topping the following list:
- Jux Ft. Diamond Platnumz – Enjoy – 43M
- Diamond Platnumz – Yatapita – 42M
- Diamond Platnumz – Zuwena – 27M
- Harmonize – Single Again – 25M
- Alikiba – Mahba – 20M
- Zuchu – Honey 20M
- Jay Melody – Nitasema 19M
- Diamond Platnumz Ft. Koffie Olomide – Achi – 18M
- Jay Melody – Sawa – 15M =.
- Zuchu – Utaniua 15 M
These top 10 videos have generated over 244 million views, with fans tuning in to support their favorite artists.
Diamond Platnumz is the artist with the most videos on the list, appearing in four of them. Zuchu and Jay Melody follow Diamond with two videos each.
The success of “Enjoy” is a testament to the growing popularity of amapiano music in Bongo. The genre, which originated in South Africa, is characterized by its upbeat tempo and catchy melodies.
